oi, hola, hello!

thanks for stopping by 🤠

for me, creative is about making the whole greater than the sum of its parts. it’s the ‘je ne sais quoi’ that differentiates companies and products. i find energy working on projects that cultivate this magic.

as a brand manager, my role is to meet business objectives using “creative magic” as the lever. whether that’s strategizing briefs, iterating on data + analytics, or creating intricate project work-backs that insures operational excellence — creative is a powerful tool to be harnessed by businesses big and small.

a little about me… i’m half argentinian, half brazilian and spent most of my childhood growing up in beautiful sonoma, california.

ask me about yerba mate, samba or wine!